Numbers could be worst if not for discounts for more expensive models bought by rentals at the end of the month
By Alzira Rodrigues | Translated by Jorge Meditsch
The slump could have been worst due to the news about a price reduction for cars up to R$ 120 thousand provoked by promised taxes reduction in July. But May preliminary figures show a not-so-severe fall in daily light-vehicle transactions in May.
Last month, 7,566 automobiles and light commercial vehicles were delivered each working day, 10.4% less than in April (8,443) and 2.5% less than one year ago (7,763). Light vehicle sales totaled 166.4 thousand units in May, a 9.7% increase from 151.7 thousand in April.
The fourth month of 2023 had two ‘long’ weekends due to the Passover and Tiradentes holidays. An automotive retail segment source said that on May’s last day, rental companies received great discounts on purchases of models over R$ 150 thousand, increasing sales last Wednesday, 5/31, to 11 thousand units.
Rentals had suspended purchases in the last two weeks after the government announced that on May 25 would present measures to redeem the ‘popular car’ or provide more affordable entry models.
According to some dealers, retail sales have been extremely weak due to the expectation for the taxes reduction.
Official figures will be released on Friday, 6/2, by Fenabrave. The dealers association opposes the government’s menace to authorizing direct vehicle sales for physical consumers, which should contribute to a higher price reduction, but is not favored by most brand dealers’ associations.
The only exception is the GWM dealers’ organization, which was created exactly to warrant 100% of the Chinese brand sales through direct sales.
Photo: Pixabay
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